Saturday, October 30, 2010

Etsy Success Holiday Book Camp - Week #6

"No readers. No tweets.  No stumbles.  No comments."  You can see how Lou, the brown monster, feels about that!  If that's what's happening with your blog, Sonia, from the Copyblogger, says you have "Invisible Content Syndrome." Her post speaks to being a good friend and helping others.  I always look to my etsyblogger teammates when I need advice or some unique present.  And I read their blogs to get my laugh or smile for the day.

Same thing happened when I read WhitneySmith's post about customer service.  Fun and informative!  She got me thinking about what I say in my policies  (get to policies by clicking Your Etsy/Info & Appearance/Policies tab at the top.) I decided to look and see what SHE said on Etsy.  So that's my advice: take a look at your favorite sellers' policies, and see what they say.  What do you like about it?  Would you buy from them because of it?  Check out what I say, and tell me what you think.

I'm hoping to bring my friends a new flash, because I'm sure they'll like this:  Did you know there's something new going on in the Etsy treasuries?  Each Thursday, a new Treasury Challenge starts, based on an inspiration item.  Last week's Challenge winner was RogueButterfly and the inspiration for this week is her blue earrings (top, second from left.)  Rogue will judge this treasury, and next week's winner gets an item from their shop as the inspiration (if the winner is a buyer, they get to choose a piece from a favorite shop.)  Winning treasuries are posted on Tuesday.  Sounds fun, eh?  Here's my Treasury Challenge this week, called ---gypsy---

Look for more information about the Treasury Challenge here 

I went by to see my friend and boot camp buddy Peacox Creations, and she reminded me of Gift Certificates.  That was on my "To Do" list.  So, thanks to Patti and the ingenious invention of post-its, I'll (hopefully) get gift certificates in my shop this weekend. Patti uses $10, $25, and $50.  Do you use certificates?

I'll close with something Danielle wrote in the Storque about reevaluating your prices.  Her formula:

Cost Price (Labor + Materials Cost) x 2 = Your Wholesale Price
Wholesale Price x 2 = Retail Price
I've heard this before, and here it is again!.  I'm selling my handmade pieces for half price!  "50% off at the storybeader shop.  Get it, while the getting is good, before she comes to her senses!"  Danielle says, "Remember that handmade items have more value, and perhaps you should price for folks who have more disposable income than yourself."  It's very depressing, but maybe you should take a look at her article, HERE


memoriesforlifescrapbooks said...

You're learning so much with the boot camp! And I'm so glad you're sharing with us :)

BeadedTail said...

This week is jam packed with information. I haven't checked out my policies in awhile so I should see if they need updating. I do have gift certificates made by Edi, of course! I've sold several so it's a good idea to have them.

50% off? I'll have to check it out! :)

Janet Bocciardi said...

Great info... Going to go ck out the Treasury challenge! Sounds like fun!

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